Can a congress be sustainable?

CLIENT: IFEMA

The answer is yes. Expodental Scientific Congress 2021, held from June 24 to 26 at IFEMA, became the first congress to achieve the certification of a sustainable production event issued by Eventsost. An initiative that started from 4foreverything, awarded by IFEMA for the design and total production of this event.

To do this, 4foreverything deployed a sustainability strategy that included the incorporation of an action plan in order to mitigate the effects on the environment, promote the circular economy and reduce the carbon footprint generated by the congress.

As a fundamental measure, the entire production of the congress and the exhibition area, which represented more than 3,000 m2, was carried out with the use of Aluvision, the 100% sustainable modular system and certified as a Sustainable Resource for events by Eventsost, thanks to its ability to be reusable and its contributions to circularity in events. In this way, it collaborated in the promotion of the circular economy avoiding the production of waste and the consumption of virgin materials and favoring reuse and recycling.

This intervention was accompanied by other measures such as the use of recycled carpet, the use of recycled canvas to cover the modular structures, the printing of all materials in latex inks, with zero generation of waste and zero toxicity, and the use of wheelbarrows. electric lifts for assembly, among others.

As a complement to this action, the carbon footprint generated by the event’s production was offset through the Plant-for-the-Planet Spain Foundation. A reforestation (of 20 trees) carried out in the Yucatan peninsula and an environmental and climate education activity aimed at young people between 10 and 16 years of age were the interventions carried out.

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