The most successful cases in the organization of experiential events
In this article we will get to know some of the most successful experiential events in recent years to take ideas and put them into practice.
05/10/2021
Let’s talk event organisation and event management…
We’ve created a specific space to talk about sustainability, event organisation and event management, as well as all the top tools and trends in the event world.
This month’s top reads:
The importance of logistics in events
In the following article we will talk about the importance of logistics in events. Keep reading and discover it.
The ultimate guide of event organization
In this article we talk about everything related to the organization of events, from planning to its celebration.
How to be more creative when organising an event
In this article we share some tips and advice to be more creative when organizing an event. Read on and get inspired!
You may also like:
24/11/2025
Overcoming Common Challenges in Event Planning in Europe
When U.S., Canadian, or U.K. brands decide to expand into Europe through trade shows, congresses, and experiential activations, one of the biggest obstacles is simply understanding how different the European event ecosystem can be.
17/04/2024
What is experiential marketing?
The internet, AI, virtual reality, and modern technological advancements dominate the marketing arena today. In this context, conventional marketing strategies lose appeal to consumers, who have become immune to their effects due to constant exposure. We are now facing a type of customer who craves novel experiences and unique interactions. Therefore, experiential marketing becomes more important than ever.
25/03/2022
The ultimate guide of event organization
In this article we talk about everything related to the organization of events, from planning to its celebration.
24/11/2025
Scaling Your Event in Europe: Strategy, Culture & Success
Scaling an event from a local activation to a European-level presence is a major step for any brand. It requires far more than increasing budget or duplicating a format.
28/10/2025
Building Relationships at European Events: Networking Tips
Establishing long-term professional connections at European events requires more than good intentions and investments. Companies operating in international environments need a structured networking strategy that aligns with brand positioning, sustainability goals, and post-event follow-up. Whether you are attending trade shows, congresses, or experiential activations, building a strong event network can determine the ROI of your participation.
28/10/2025
Pre- and Post-Event Tactics to Extend Impact and Strengthen Relationships
Creating meaningful connections through events goes beyond what happens on the day itself. Successful brands understand that impact starts before the event and continues long after it ends. With the right event marketing strategies and a solid event planning approach, companies can build stronger relationships with clients, partners, and attendees. Today, at 4foreverything, we invite you to discover more about how to expand the impact before and after your event. Here’s how to make every phase count.
